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Micco Grönholm om varumärken & marknadsföring

Kategori: Entreprenörskap

  • It takes two

    No matter how clear the vision, no matter how high the risk tolerance, a leader is nothing without the first person to stand up and join. For a movement to grow, for an idea to spread and for a company to become something special – it takes two. | Gästinlägg av Simon Sinek

  • The final score doesn’t matter

    The definition of ”winning” includes a subjective element – when what we actually achieve surpasses the expectations others think we could achieve. The innovator believes something can be done when others think it can’t. The entrepreneur believes a solution exists for a problem others think unsolvable (if they even recognize the problem in the first…

  • Don’t protect your property

    Kodak made the biggest mistake possible. Instead of building a business around why people use film, they set out to protect the film itself. Kodak forgot that the goal in business is not to find customers for your products, it’s to make products for your customers.